{"id":6486,"date":"2013-07-06T02:41:06","date_gmt":"2013-07-06T02:41:06","guid":{"rendered":"http:\/\/www.ilovemega.com\/blog\/?page_id=6486"},"modified":"2015-07-16T07:17:22","modified_gmt":"2015-07-16T07:17:22","slug":"advertising-illustration","status":"publish","type":"page","link":"https:\/\/www.ilovemega.com\/blog\/advertising-illustration\/","title":{"rendered":"Advertising illustration"},"content":{"rendered":"

<\/a>
\n◀ HOME<\/small><\/p>\n

Advertising illustration<\/h1>\n

I love to create clean, unique and elegant illustrations for advertising. <\/h2>\n

To me a good advertising should be simple, beautiful, and effective<\/span>. <\/p>\n

Advertising for Volkswagen<\/a> <\/h3>\n

Client: Volkswagen, Agence V. <\/em>
\nI did these drawings for the “Tiguan”, a new car by Volkswagen. <\/strong>
\nThe agency asked me to draw the car in a jungle.
\nThey also produced a TV ad to launch the car. <\/p>\n

\"mega<\/p>\n

\"Illustration <\/p>\n

I like to draw vehicles. <\/strong>
\nI’m currently working on a new series about motorbikes.
\nCheck this website because I will release pictures soon. <\/p>\n

\n
\"advertising<\/div>\n
I love to draw for advertising <\/em><\/p>\n

Advertising agencies give precise briefs.
\nGood briefs make my life easier.
\nWhen the customer is good at telling me what he wants, I am good at producing a slick artwork he will love.
\nIf you are one of these customers, don’t hesitate to use my contact section<\/a> to tell me what you need. <\/p>\n

<\/svg><\/div>\n<\/div>\n

Advertising for Nike ID <\/h3>\n

Client: Nike ID. <\/em>
\nPlay with colors and have fun. <\/strong>
\n“What happen if you take a superhero and change his colors? Would people still recognize him?” <\/em>
\nHulk would become a yellow character, Spiderman a pink one, etc.
\nNike loved the idea. We did children drawings with fun colors. <\/p>\n

\n
\"Advertising

Advertising illustration for Nike ID.<\/p><\/div><\/p>\n

Who is the sexy girl in the picture? <\/strong>
\nYasmine was a nice girl shot by David Zacharias<\/a>. <\/div>\n

\"Nike
\n<\/svg><\/div>\n<\/div>\n

LaSer banking payment solution<\/a> <\/h3>\n

Client: LaSer, creative customer-value company. <\/em>
\nThis advertising illustration was for a financial group. <\/strong>
\nTo make a long story short, LaSer<\/a> is a multi-national company who offers solutions for banking payments.
\nThe agency asked me to draw young and trendy customers. <\/p>\n

\"character <\/p>\n

\"Artwork<\/p>\n

LaSer offers tailor-made payment solutions for retailers and brands. They provide secured payment systems for large e-commerce and global companies. They work for customers such as BNP bank or Lafayette group. This multi-national also provides a range of financial services and insurances. <\/p>\n

\"Character <\/p>\n

Advertizing for the french government <\/h3>\n
\n
\"Illustration<\/div>\n
Client: La Poste. <\/em>
\nLa Poste is the french post office. <\/strong>
\nI did a series of drawings to promote their services. <\/svg><\/div>\n<\/div>\n

Advertising for Autobiz <\/h3>\n

Client: Autobiz. <\/em>
\nAutobiz is an automotive information’s leader. <\/strong>
\nThis advertising shows the brand values with a handmade font. <\/p>\n

\"autobiz-publicite-mega-germany\"<\/p>\n

4<\/span>
\n facts about advertising illustration <\/span><\/p>\n

WHY AN ILLUSTRATION? <\/h2>\n

With bold colors and clean lines, illustrations are a good way to convey a powerful message.
\nLet’s see why illustration is now back in the advertising industry? A little history and some common sense allows us to predict future trends. <\/p>\n

Let’s see how illustrations can become the perfect answer to commercial needs: <\/h4>\n
    \n
  1. \n
    ILLUSTRATION YESTERDAY: <\/div>\n

    Illustration has been a marketing tool for as long as we can remember. <\/strong>
    \nBack to the 15th century – ages before the rise of photography – artists used illustration to bring written words to life.
    \nHistorically, marketing have always used illustration to fulfill commercial needs.
    \nAfter World War Two, photography slowly replaced illustration as a medium to promote a brand or a product.
    \nToday, photographic images dominate the advertising world because elder customers believe that cameras don’t lie. <\/em><\/span><\/li>\n

  2. \n
    ILLUSTRATION TODAY: <\/div>\n

    The game is changing. <\/strong>
    \nToday’s teenagers were born in a world where digital cameras and photo editing software were already available. They understand the limitations of photography and manipulate images with applications such as Pinterest or Instagram.
    \nEverybody plays games, watches cartoons, and uses Softwares on his smart phones.
    \nFor the past ten years illustration came back in advertising.
    \nAdvertising illustration is slowly creeping back into the commercial and retail sectors. <\/em><\/span><\/li>\n

  3. \n
    ILLUSTRATION TOMORROW: <\/div>\n

    In a world saturated with photographs, illustration is the perfect way to stand out from the competition. <\/strong>
    \nDrawings are a unique and clever way to promote a brand.
    \nIllustration allows more flexibility and creates a cohesive brand message across all marketing materials.
    \nThe strength of advertising illustration lies in its ability to convey abstract and conceptual messages.
    \nWith maps, fonts and symbols, illustration can make an image easy to understand, breaking the conventional rules of representation. <\/em><\/span><\/li>\n<\/ol>\n

    If you need an illustration to promote your brand, send me an email. <\/em>
    \nCONTACT ME<\/a><\/p>\n

    ◀ BACK TO MY ILLUSTRATIONS <\/a><\/div>\n

    ✏ <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

    ◀ HOME Advertising illustration I love to create clean, unique and elegant illustrations for advertising. To me a good advertising should be simple, beautiful, and effective. Advertising for Volkswagen Client: Volkswagen, Agence V. I did these drawings for the “Tiguan”, … Continue reading →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"showcase.php","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-6486","page","type-page","status-publish","hentry"],"yoast_head":"\nAdvertising illustration | Mega artworks for advertising<\/title>\n<meta name=\"description\" content=\"Here is a small collection of inspiring advertising illustration commissioned by international creative agencies to promote either brands or products.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ilovemega.com\/blog\/advertising-illustration\/\" \/>\n<meta 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